UCLA opens alcohol sales at men's, women's basketball games

By Sam Connon, All Bruins: The Bruins have opened yet another revenue stream while simultaneously adapting their on-campus gameday experience.

UCLA will start selling beer and wine to the general public at men’s and women’s basketball home games at Pauley Pavilion this season, the athletic department announced in a statement early Tuesday morning.

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UCLA Opens Alcohol Sales at Men's, Women's Basketball Games

A year after the athletic department allowed beer and wine to be sold at the Rose Bowl, they have lifted the same restrictions at Pauley Pavilion.

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