Start of SEC kickoff brings boost to college football season

USA Today: Fewer conferences. Fewer teams. Fewer games. No #Pac12AfterDark. (Or #Pac12BeforeDark, for that matter.) Canceled games. Canceled makeup games.

After an offseason unlike any other, the Bowl Subdivision has hiccuped into the regular season with unsurprisingly mixed results. In a surprising turn, however, the sport has been greeted with a lukewarm response: TV viewership is down compared to last season, in some cases dramatically so, bucking the theory that college football’s return would be a ratings bonanza.

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