
By Spencer McLaughlin of Locked on CFB for SuperWest Sports
February 28, 2023

Who else brings value to the table?
On today’s episode of Locked On Pac-12, Spencer McLaughlin looks at the most important brands remaining as the conference seeks a new media deal.
Attendance at teams’ stadiums makes for bad optics but doesn’t actually reflect the TV value of a given program.
Just 10 days ago, it appeared possible that the Pac-12 could be sending just 2 teams to March Madness this year, but things are looking up (a bit) on that front.
Could the league get to 4?
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> Spencer looks at the prospects of the Illini winning in one of the toughest home venues - October 22, 2025

