June 8, 2024
By Barry Bolton, CougFan: Washington State football will enjoy far more visibility this season on TV than it has in recent years. That’s due to essentially swapping out the low-reach Pac-12 Network for two platforms more widely available: The CW and CBS Sports Network.
There is, however, a huge difference between maximum potential audience and the actual audience, as the Mercury News’ Jon Wilner recently noted HERE.
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