McLaughlin: Pac-12 Allowing Media to Shape Narrative

Spencer examines fallout angles for when the conference announces its new media rights deal

Posted on March 14, 2023

  By Spencer McLaughlin of Locked on CFB for SuperWest Sports


The Pac-12 has essentially allowed the public and members of the media to shape the narrative about the league as they continue to work on a new media deal.

Whether the deal (whatever it turns out to be) is seen as good or bad compared to the other leagues, that passive communication strategy is going to make the public reaction more pronounced.

On today’s episode of Locked On Pac-12, I examine a couple of different fallout angles whenever the conference announces its next media rights deal.

Oregon State and Washington State would be the most vulnerable if the worst were to happen. What would their options actually be?

March Madness is just days away, and the Pac-12 managed to get four teams into the tournament on the men’s side this year.

I also break down the paths/matchups for UCLA, Arizona, USC, and Arizona State.


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