July 9, 2025
By Michelle Gardner, Arizona Republic via Yahoo Sports: It’s that time of year when every college football coach is optimistic. Nobody has lost a game yet. And everyone still has hopes of a conference championship.
The Big 12 kicked off the season with two media days held at The Star in Frisco, Texas, headquarters of the NFL’s Dallas Cowboys. Eight coaches and selected players talked about their teams on July 8, with the other eight teams following suit the next day.
The start of the regular season is five or so weeks away. Here are the storylines to follow as the Big 12 football season unfolds.
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