June 14, 2024
By Dan Wolken, USA TODAY: From the depths of its recent near-death experience, the Big 12 has emerged as a conference with a few things going for it in this new era but none bigger than this: It is run by a corporate mercenary whose interest in college sports doesn’t seem to go much beyond the last dollar he can squeeze out of it.
Which makes Big 12 commissioner Brett Yormark the perfect man for the moment.
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