October 2, 2025
By Jamey Vinnick, CougFan: Washington State announced on Tuesday it has partnered with Opendorse, one of the giants in the NIL world. Opendorse describes itself as “the best NIL deal marketplace for athletes to build and monetize their name, image, and likeness value.”
“At the core of the partnership is a branded Washington State NIL Marketplace powered by Opendorse, built to provide Cougar student-athletes with a trusted platform to showcase their profiles, connect with fans and brands, and participate in NIL opportunities with confidence,” the release said.
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