July 13, 2026
By Ameek Abdullah Jamal, Essentially Sports: Big Ten and Big 12 teams rarely meet in the regular season unless they run into each other in the playoffs. That’s why a big non-conference matchup matters so much, and Texas Tech is pushing hard to line one up for 2027 and 2028.
According to ‘Texas Tech Everything’, the Red Raiders are pushing to get a “marquee” opponent for the next two seasons (2027-2028) with the Trojans, who fit that bill perfectly.
Lincoln Riley grew up in West Texas and began his college coaching path in Lubbock as a student assistant under Mike Leach. A return to Jones AT&T Stadium would feel like a homecoming and open a fresh recruiting pipeline in a state USC wants to touch more often.
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