September 17, 2024
By Shehan Jeyarajah, CBS Sports: Tennessee athletics is adding a groundbreaking “talent fee” to season and single-game tickets in order to help fund proposed revenue sharing with athletes. Vols athletic director Danny White announced the decision in a video sent out to Volunteer fans on Tuesday morning.
As part of the plan, Tennessee will add a 10% premium charge to tickets that will go directly to athletes starting with 2025 season tickets.
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