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Power conferences hire MLB exec to serve as CEO of College Sports Commission

June 6, 2025

By Brandon Marcello, CBS Sports: College sports’ power conferences — Big Ten, SEC, ACC and Big 12 — have hired a high-profile investigator in professional sports to lead their new governing body that will oversee revenue sharing and NIL contracts.

MLB executive Bryan Seeley has been hired after a months-long search for a CEO to lead the new College Sports Commission, a spokesperson for the power conferences told CBS Sports on Friday.

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