October 3, 2025
By Isaac Streeter, Portland Tribune via KOIN.com: Oregon State University’s athletic department denies claims that Blueprint Sports excessively profits from a deal struck in August.
On Tuesday, sports business media outlet Sportico published an article regarding Blueprint’s business model and its contract with Oregon State. The article’s author, Daniel Libit, shared screenshots of the contract to Twitter. It caused uproar from Beavers fans about how NIL donations are distributed to athletes — and how big of a cut Blueprint really gets.
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