January 23, 2026
By Robby Kalland, CBS Sports: The NCAA will allow schools to add commercial logos from sponsorships on uniforms, equipment and apparel beginning Aug. 1.
The Division I Cabinet approved the measure on Friday, which will allow schools to add up to two sponsorship logos (up to four inches in size) to uniforms and apparel, with one additional logo on equipment for preseason and regular season games.
“College sports are in an exciting new era of increased financial benefits for student-athletes, and the Cabinet’s vote today reflects the ongoing commitment of Division I members to drive additional revenues and fully fund those benefits,” said Josh Whitman, athletic director at Illinois and chair of the DI Cabinet.
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