LSU head coach Brian Kelly to match up to $1 million in NIL donations

December 13, 2024

By Cory Diaz, Daily Advertiser via Yahoo Sports: A little more than a week removed from challenging the LSU football donor base and fans to committing more monetary donations in support of his program’s recruiting efforts, LSU coach Brian Kelly and his wife, Paqui, are stepping up as well.

The Kellys announced Friday the start of the “Kelly Family Million Dollar Match Challenge” where they will match up to $1 million in donations given to LSU’s Name, Image and Likeness collective, Bayou Traditions, received specifically for the football team through Feb. 5.

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LSU football coach Brian Kelly to match up to $1 million in NIL donations

LSU football coach Brian Kelly and his wife, Paqui, announced the "Kelly Family Million Dollar Match Challenge" Friday night.

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