Expanded beer & wine sales coming to Martin Stadium after decade-long quest

September 10, 2025

By CougFan.com: At long last beer and wine will be sold in Washington State’s Martin Stadium beyond the premium seating areas on Cougar football game days. The suds will start flowing with the Cougs’ next home game vs. Washington on Sep. 20, as decided moments ago when the Washington State Liquor and Cannabis Control Board in a Wednesday meeting approved the pilot program.

Apple Cup? Booze? They may not have enough seats in Martin Stadium for this one.

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At long last, expanded beer and wine sales coming to WSU's Martin Stadium after decade-long quest

Two outcomes sought: greater game-day revenue and more fans in the stands after halftime

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