June 13, 2024
By Nick Kosko, On3 Sports: Conference USA is the latest group to explore a naming rights sponsorship, after the Big 12, according to Yahoo Sports’ Ross Dellenger.
“More news: Conference USA is also deeply exploring a multi-million dollar naming rights sponsorship, sources tell Yahoo Sports,” Dellenger wrote in a Twitter thread. “One of the companies under consideration is Globe Life. Possible new league names include Globe Life Conference USA or Globe Life Conference.
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