WSU hoops 'trying to beat NIL with culture,' says Kyle Smith

By Jamey Vinnick, CougFan: In the ever-evolving NIL world, Washington State’s Kyle Smith is still trying to do things in a way that he believes in.

The Cougar head man was on the CougsFirst! Podcast earlier this month and talked about how he and the Cougars are dealing with NIL. “We’re trying to beat it with culture,” Smith said.

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WSU hoops 'trying to beat NIL with culture,' says Kyle Smith

'We have to lead with our hearts on that part,' Cougar head man says

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