July 20, 2024
By Kenny Lee, Utah Utes on SI: In a recent public relations hiccup, Utah Athletics found themselves in hot water with their apparel partner, Under Armour, after a social media post featuring pop singer Sabrina Carpenter sporting a Utah Utes shirt prominently displaying the Nike logo.
The image, intended to highlight celebrity support for the university’s sports programs, inadvertently showcased a competing brand, leading to a swift need for damage control.
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