September 11, 2024
By Austin Nivison, CBS Sports: The USC Trojans have announced a first-of-its-kind partnership with Cookies, a cannabis and wellness company based out of California, according to Business Wire.
No other program has partnered with a cannabis company, which makes this a unique sponsorship deal for the Trojans.
Cookies will partner with the football team, as well as the men’s and women’s basketball teams. In a statement, Cookies CEO Berner said the company is thrilled to work with one of the most iconic athletic departments in the state.
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