The unprecedented preparation for Bronny James' arrival at USC

By Myron Medcalf, ESPN: As Kim Kardashian, Kendall Jenner and Bad Bunny walked to their $30,000 seats at halftime, large bodyguards stayed close. Kardashian stopped to chat with Rich Paul, the mega-agent of LeBron James and other NBA stars, while Jenner waved to friends as she passed.

Bad Bunny, the Latin music superstar who set a Spotify record last year with 18.5 billion streams, trailed the two fashion icons.

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The hype, security and logistics: How USC is preparing for Bronny James

School officials are used to high-profile students on campus. But not in college basketball, and never someone whose father is LeBron James.

ESPN.com

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