March 31, 2026
By Nick Kosko, On3: The Big 12 is reportedly taking steps to add women’s flag football as an officially sponsored sport by the conference. SBJ’s Ben Portnoy had the details.
The Big 12 is taking steps toward becoming the first FBS conference to sponsor women’s flag football, beginning in 2028 with a minimum of six teams, Sports Business Journal has learned,” Portnoy wrote. “The Big 12 and NFL previously announced a partnership in December that was expected to include collaborations around technology, officiating and, of course, flag football.”
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