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FanDuel to pay AP to exclusively cite its sports-betting odds in articles

Todd Spangler, Sportico: In an unusual arrangement, the Associated Press will now exclusively cite gambling odds provided by FanDuel in its sports coverage, in exchange for payments from the online wagering company.

The companies did not say how long the agreement runs (except that it’s a “multiyear” pact) or how much FanDuel is paying the AP. For the 175-year-old independent news org, the commercial agreement is atypical; it’s not clear how often the AP has entered into such exclusive deals to feature paid-for content in its news reporting.

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