December 16, 2024
By Dave McCann, Deseret News: ‘Tis the season!
During a month of firsts, where No. 17 BYU won a piece of the Big 12 championship, the basketball program landed the No. 1 prep recruit in the world and the men’s and women’s cross-country teams swept the national championships — something else never seen before is about to happen — and it has everything to do with being seen.
More people are about to watch the Cougars play football than at any time in history. That’s what a top-25, post-Christmas, prime-time matchup on network television can get you, especially if it’s against Colorado.
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