Beer, wine sales to resume at UCLA football games for first time in 32 years

By Sam Connon, All Bruins: One of Martin Jarmond’s defining moves at Boston College was bringing alcohol into the Eagles’ football and basketball stadiums. Just over a year into Jarmond’s stint as UCLA’s Athletic Director, the Bruins are halfway there.

UCLA Athletics announced Thursday it would start selling beer and wine at the Rose Bowl during football games this season, something that hasn’t happened in general seating since the 1989 season.

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