Baker: NCAA eyeing 'consumer protection system' in NIL age

By Myron Medcalf, ESPN: NCAA president Charlie Baker said he’s focused on creating a “consumer protection system” for collegiate athletes and their families so they can have a better understanding of name, image and likeness deals that are legitimate — and those that are fraudulent.

Baker, who spoke to reporters prior to the start of the national championship game Monday, said a multitude of athletes are basing NIL decisions on limited information about the legitimacy of the companies and sponsors courting them.

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NCAA eyes 'consumer protection' for NIL athletes

Speaking to reporters before Monday's national championship game, NCAA president Charlie Baker said he's focused on creating a "consumer protection system" for collegiate athletes and their families as name, image and likeness deals become more prevalent.

ESPN.com

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