By Dennis Dodd, CBS Sports: Shortly after the concept of an expanded 12-team College Football Playoff was publicized 28 months ago, Bob Bowlsby had a revelation. If some was good in the playoff era, more was better.
Except the then-Big 12 commissioner — one of the original architects of the expanded field — wasn’t thinking of the structure itself, he was considering of the unbridled hype it would create.
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